Digital Republic Recruitment
Source: www.tdwi.org Since companies started down the path of digital transformation, the nature of this transformation has changed. Today, analytics and information are key to your business’s success in the digital world. Back in the late ’90s when the internet was in its infancy, the concept of a company “going digital” meant that they created
Gucci is investing digital spend in Genies, the avatar company gearing up to rival the likes of Bitmoji as the ‘world’s first digital human race’. The deal forms part of the brand’s ongoing “experiments” with digital touchpoints – yet is one of the first designed to build brand loyalty with the elusive Gen Z audience. Gucci
Nike bought predictive analytics company Celect to bolster its direct-to-consumer (DTC) strategy of serving consumers personally at a global scale. Celect’s cloud-based platform provides data to help retailers optimize their inventories with hyper-local demand predictions, per a company announcement. Financial terms of the deal weren’t disclosed. By integrating Celect’s technology into Nike’s mobile apps and website,
Gaming has been on the radar of advertisers for some time, but it seems to have become a more intriguing prospect in the collective consciousness of the industry over the past year or so. This may be down to technological advances that enable better quality, immersive advertising in-game or a wider reflection of the gaming
As a surveillance technique it’s ubiquitous, but is still a political, legal and ethical conundrum. What is facial recognition? Facial recognition technology has spread prodigiously. It’s there on Facebook, tagging photos from the class reunion, your cousin’s wedding and the office summer party. Google, Microsoft, Apple and others have built it into apps to compile albums
